For those who have been buried by the snow recently or felt the harsh cold temperatures that winter brings I have some good news for you. Spring is almost here. One of the benefits of the season is that people get to move their boots back into the closet and bring out their sneakers. If you are in need of updating your sneaker game, Reebok has a ton of new options for you. Here are a few of them.
The Club C Sneaker
The Reebok Classic Club C originally launched in 1985 as a tennis sneaker, but quickly became adopted as an essential fashion staple due to its sleek, timeless silhouette. The highly coveted shoe returns for Spring/Summer 2016 as the Court franchise re-launches with the NPC, NPC UK and introduces a casual apparel range of heritage inspired pieces, for a collection that combines classic design with contemporary execution.
The term ‘holding court’ is often used to describe individuals who are at the very peak of their game, commanding a situation and being the center of attention. Drawing inspiration from the Court franchise’s tennis heritage while representing each sneakers’ standing as a lifestyle item, Reebok Classic has collaborated with influential creative doubles who each ‘hold court’ in their respective field and inspire the notion of standing out from the crowd and blazing your own trail in life.
Reebok’s Court franchise takes its lead from the 80’s, with each silhouette featuring soft garment leathers for luxurious fit and original Reebok Classic logos for a heritage spin. Re-introducing the sneakers’ OG colorways in an array of colorways including white, black, red, plum, navy and khaki green, each design lets you style the shoe in your own way, enabling expression of stylish individuality in whichever court you hold.
The Reebok Classic’s Spring/Summer footwear collection retails from $65 to $80 and will be available starting February. Men’s styles will be available at Reebok.com, Urban Outfitters, Shoe Palace, Sports World. Women’s styles will be available at Reebok.com, Shoe City, Cool J’s, BX Footwear.
Furylite
Reebok Classic recently released the Spring/Summer 2016 collection of the dual gender Furylite, a bold, stylish sneaker fusing stand-out fashion with technologically advanced architectural features. The dynamic new campaign, ‘Free Your Fury’ shot by Warwick Saint, tells a story of freedom and escape while showcasing the shoe’s fashion credentials by pairing it with a series of upscale yet wearable looks.
Inspired by daring adventures and escaping normality to uncover limitless potential, the campaign is an expression of Reebok’s fierce, fearless attitude. Epic landscapes, striking skies and tropical backdrops provide the environment against which powerful fashion looks, striking poses and a theme of movement celebrate the new collection.
One of Reebok Classic’s most fashion forward styles, the Furylite’s architectural, molded details are juxtaposed by a sleek silhouette and finished with premium materials and on-trend colors. For SS16, monochrome styles provide a chic and stylized look while multi-color executions offer a powerful, tropical feel. The design ingenuity and fashion versatility of the shoe are brought to life through styling with some key fashion looks for SS16, showing that the Furylite can be paired with any look.
The Furylite Spring Summer 2016 collection retails for $75 and is available now. Women’s Furylite styles will be available at retailers including Reebok.com, Urban Outfitters, Lady Foot Locker, Finish Line and East Bay. Men’s Furylite styles will be available at retailers including Reebok.com, Finish Line, East Bay, Urban Outfitters, Packer Shoes, Jack Threads and Sneaker Villa.
The Reebok Question “Prototype”
2016 marks the official 20 year anniversary since Reebok and Allen Iverson first teamed up to release what has become one of the most iconic, on-court basketball sneakers of all time: The Question Mid. To celebrate this incredible milestone, there will be 20 unique launches of the Question Mid throughout 2016 to commemorate Allen Iverson and the undeniable cultural impact he has had on basketball as well as culture in general.
Even before he stepped foot onto a professional basketball court, Reebok knew there would never be another Allen Iverson. Determined to sign the once-in-a-lifetime player, Reebok actually designed a version of Allen’s first signature shoe while he was still in college. It was called The Prototype, and it was the first canvas upon which Reebok first dreamed “what-if”.
Allen never wore the Prototype on court, but the shoe had only minor changes to the design before it became the first version of the Question Mid. The hi-cut Prototype features Reebok’s revolutionary Hexalite technology and unique “?” branding on the back tab, which represents all the questions surrounding his career and whether Allen would eventually go pro. Of course, Allen Iverson being the “Answer” to the “Question” showed all his critics wrong.
The Reebok Question “Prototype” will be available on Friday, February 5th for $200 at Reebok.com, Packer Shoes and Concepts.